Saturday, January 17, 2009

Yes We Can. Yes We Will! (at Abbe Buck Public Affairs)



Now, as then, we are determined, vigilant. Many of us (yours truly right with you) are suffering through the worst depression in 70+ years. But we remain resolute. And tough.

No matter how large or difficult the job, the project we are tasked with is #1. Our customer's vision and seeing it become reality is omnipotent.

My name is Abbe Buck, and I helm HVCG and Abbe Buck Public Affairs, and yes, WE CAN DO IT!

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1 comment:

Abbe Buck, Publicist / Public Affairs / Needs Analysis said...

HighViz / (ABBE BUCK PUBLIC AFFAIRS) is focused on providing attention to detail and the specific needs of each project that is delegated to us. We recognize the unique situations of every effort that we are consulted on. We at HighViz say that "there is no "one size fits all" in any of the work that we do!"

HighViz/ABPA sees their strong marketing, research and journalism backgrounds as providing them with an edge over most public relations/marketing communications service providers, This is most particular in the areas of crisis management, public outreach and awareness campaigns.

A "stealth" approach: HVCG thrives when a client should need "not for public knowledge" information within non-penetrated [market] areas where they will have a need for their own growth and expansion. We also like to determine different paths that a customer may seek to travel on via "needs analysis" and full strategy audits within public and private sector organizations. We build on several years of research in many areas, both Federal and Commercial to create and implement results-driven business. This leads us to working to market public outreach programs for a variety of target audiences in order to define our own customer's goals. We also initiate intensive press and publicity efforts designed to shape and define image, reputation and leadership position for public and private sector organizations. We have achieved significant results, both in media attention and public responsiveness.

As hvcg/abpa work with each new client, th company works in a "storyboard" process: from the beginning we discover: what goals do they seek to accomplish? What "sequence of events" is vital to get them there? The objectives that we have in this template become part of each organizations backbone, and is continued to be references upon.

Abbe Buck Public Affairs/HighViz Federal: In HighViz's past performance (ten years) within the Federal Government, they have focused their efforts with the Department of Defense, Health and Human Services and other Civilian "service - based" agencies. As Government Agency Laisions and seasoned facilitators, HighViz has worked with law firms, associations, organizations, foundations, information management and technology offices, and have developed a knowledge base of expertise in this arena. In our recent work with top government contractors, we have specialized in those firms providing law fims, Service Disabled Veteran Owned Businesses, Federal agencies, the US Army, information technology and networking products and services. We have then gone a step further to act in a communications "matchmaker" type-capacity with a smaller, but equally reputable companies that seeks to bring their services to market, and will have a healthy effect on the "prime" return on investment.

QUESTIONS? Contact Abbe Buck Public Affairs at 1-800-380-2825