Showing posts with label media bistro. Show all posts
Showing posts with label media bistro. Show all posts

Thursday, November 05, 2009

HighViz Consulting introduces 24/7 PR - PROMO Challenge (SM) -unique offer of new business concept for companies who need on-demand exposure

HighViz Consulting Group introduces 24/7 “PR PROMO CHALLENGE”(SM), unique offer of new business concept for companies who need text with on-demand exposure

HighViz Consulting introduces 24/7 PR - PROMO Challenge (SM) - boutique firm challenges new clients offer of new promo concept within one business day


HighViz establishes consultative “PR On-Demand” Program - Boutique firm challenges new clients to allow HighVizPR team work on innovative concepts
within 24 hour period

Haymarket, VA, November 5, 2009: HighViz Consulting Group, (HighViz),
www.highviz.net , a project company serving Information Technology, legal, manufacturing, small business, non-profit and associations and organizations working within federal agencies, is announcing its consulting “PR PROMO CHALLENGE”. This unique offer provides the opportunity for promising on-demand companies and organizations to kick off a value-based trial PR campaign with a senior-level Public Relations Practitioner. This includes working out the beginning concept phase to a starting campaign for each potential client.

In addition, HighViz is offering to consult with those who are interested in taking the “Challenge”, taking the customer step by step through case studies of public relations concepts. “This is how to put high visibility to a business entity’s greatest advantage” Abbe Buck, HighViz’s Principal Consultant and Lead Publicist explains, “By learning what has worked for others who have successfully used public relations promotion techniques, the business who must promote to grow will have a running start in working toward a more intuitive, viral PR planning.”

HOW THE 24/7 PR-PROMO CHALLENGE WORKS

What is the HighViz PR Promo Challenge?

HighViz asks to have those who would like to consider hiring them to put them to the test by asking the team to come up with ideas for their businesses within a business day's time. Abbe Buck also notes, "If HighViz can come up with a starter road map toward a promotional campaign and a COMPREHENSIVE strategy we will do all that we can to earn [our] customer's business. As WWII and adopted HVPR mascot Rosie the Riveter says "WE CAN DO IT!" --and most times we already have."

Past Performance: Buck cites work that has been done for clients in this fashion for the ASSYST, USO of Metropolitian Washington, Agua Caliente Band of Cahuilla Indians, Information Experts, Molen Enterprises IT, Lani Silver, (author), David Aaker Motivational Speaker, BoardBoost, Sarbanes Oxley Seminars, Jane Trevaskis Success-Catalyst and more.

EXAMPLE:

USAVETBIZ to Urge Congress for Government-Wide Preference Contracting & Set-Aside Programs for all Veteran-Owned Small Businesses

http://www.reuters.com/article/pressRelease/idUS166502+20-May-2009+BW20090520


HighViz Consulting's 24/7 PR – PROMO Challenge works with an on-demand concept used within Fortune 500 companies such as IBM. HVCG asks that a form is completed on their website. Once the form is completed, HighViz will contact the marketing management who made the PR Challenge request. At this point, HighViz will do an assessment of the PR campaign needs of the organization, (normally a $1500 value). After the evaluation is completed, it will be presented to the organization, with suggestions, and a suggested “BRAND” or “CONCEPT” to put to use WITHIN ONE BUSINESS DAY (24 HOURS)

“In starting out with our current clients, the 24/7 "PR PROMO CHALLENGE” has worked well because as we thrive on deadlines, we can also share in the customer’s sense of urgency to bring their ideas to fruition and their services “to market” , HighViz's Buck says. "We want to be ‘challenged’ by our customers to go the extra mile. We need these challenges! In an information-packed society, every business, from a 'mom and pop' to a major corporation, must have the opportunity to show who they are, what they provide, why they are in business. It is our job to help them showcase their best attributes.”

To take the 24/7 PR PROMO CHALLENGE, fill out the entry form at the
HighViz site:

http://highvizconsulting.com/HVCG_advertisement.html


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About HighViz Consulting Group
Short for "High Visibility", boutique PR and marketing firm HighViz Consulting Group, specializes in raising awareness for companies and organizations. The firm's services include media relations, communications, crisis management, business development, and related marketing services. The company specializes in serving information technology companies and government agencies.


HighViz is a communications and public relations firm dedicated to generating creative and effective communications programs for technology, business and consumer companies nationwide. Since 1999, Since HighViz has provided exclusively senior-level strategic counsel and execution of public relations programs that clearly and consistently deliver return on investment. Our selective client roster has included government agencies, associations, and private, entrepreneurial companies such as Greenberg Traurig, LLP, Agua Caliente Band of Cahuilla Indians, Connection Concepts, Inc., BoardBoost, Aaker and Associates, Information Experts, Stellent, Starbase, DSA, Kerrigan Media, EZ Certify, Inc., IBM, USA VET BIZ and the United Services Organization (USO). Our expertise varies from enterprise software including online collaboration to entertainment and association communications.

Media Contact: Abbe Buck, Principal Consultant, 1-800-380-2825

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Tuesday, September 09, 2008

Ruu-uh--oh! Media Bistro asks "are you noticing...a shift in coverage?"

John McCain has his "celebrity" back, through a woman he pulled out of ALASKA! FAN-TASTIC! Great, gutsy move Maverick guy!

No more Charlton Heston as Moses ads? Boo! No more comedy to-nite!

MEDIA.BISTRO/Fishbowl DC
Tuesday, Sep 09
Are You Noticing A Shift In Coverage?

For quite some time, Sen. Barack Obama has dominated media coverage. So much so that even the Washington Post's ombudsman had to call out her own paper for skewed coverage.

Now, via the Project for Excellence in Journalism, we learn that a shift has occured, thanks to Sen. John McCain's running mate, Sarah Palin:

For the first time in three months, John McCain generated more coverage than Democratic hopeful Barack Obama last week. But McCain's running mate, Sarah Palin, earned even more attention during Republican National Convention week, according to a new report from the Pew Research Center's Project for Excellence in Journalism.

Palin appeared as a significant or dominant factor in 60% of campaign stories the week of Sept.1-7 while McCain registered in 52% of the stories. Obama appeared as a key figure in 22% of election coverage last week. His VP pick, Joe Biden, was a leading newsmaker in 2%.

Taken together, storylines focusing on Palin accounted for 45% of the campaign newshole last week. The biggest Palin narrative was the response to her selection (28%), which included her Sept. 3 convention speech. Coverage of her personal and family life accounted for 10% and stories about her public record registered at 6%. The claims made by the McCain campaign that the media were unfairly attacking Palin constituted 1% of last week’s campaign coverage.

Full report can be read here.

Also on FishbowlDC:

"RNC Thinks Obama Stole From Toles"
"Morning Reading List, 09.09.08"
"Kurtz: Palin Criticisms 'Something Out Of The Distant Past'"

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