Howard Beale: We deal in illusions, man. None of it is true. But you people sit there day after day, night after night, all ages, colors, creeds. We're all you know. You're beginning to believe the illusions we're spinning here. You're beginning to think that the tube [blog]is reality and that your own lives are unreal. You do whatever the tube [blog] tells you. You dress like the tube [blog]. You eat like the tube [blog]. You even think like the tube. [WEB LOG! CABLE! IP! WI-FI! LEXAPRO! TOPAMAX! What clients? What product launch? No one reads this anyway. WHERE IS MY JAVA? where is my hollywood reporter?] In God's name, you people are the real thing, WE are the [bloggers] illusion.